Right Our Story
Agency: Media Cause
Description
With COVID 19’s origins tied to China, Asian hate incidents and crimes rose in the US in 2020. As kids started to model what they heard at home, many Asian children became victims of race-based bullying.
The State of California’s Mental Health Services Oversight & Accountability Commission (MHSOAC) decided to do something about it. They partnered with Media Cause to create a campaign—Right Our Story—to combat the rise in race-based bullying amongst school-age children in California (K-12).
This professional campaign titled 'Right Our Story' was published in United States in August, 2023. It was created by ad agency: Media Cause. This Design and Digital media campaign is related to the Public Interest industry and contains 1 media asset. It was submitted 9 months ago.
Credits
Advertising Agency: Media Cause
Production Company: The Little Labs
Music and Sound Postproduction: La Tina Sound Design & Film Scoring
