Description
Legacy partners Dietz & Watson and Red Tettemer O’Connell + Partners (RTO+P) are back to remind everyone that Philly’s favorite meat and cheese purveyor never cuts corners. Affirming the expectation set over 80 years ago by D&W’s founder, “Quality above all”, the team has dropped their latest campaign, with a modern twist echoed by their now CEO – “The Right Way, Even if it’s the Hard Way”.
Creatively developed by Red Tettemer O’Connell + Partners (RTO+P), the teams partnered to re-create the belief that lives in the heart of every person who works at Dietz - Never cut corners. Do things by hand. Cook, don’t process. And be transparent about what goes in the food and what doesn’t.
The campaign spots are currently running across TV, digital, audio and social with titles such as: “Innovation”, “Ingredients”, and “Quality”. Each spot highlights the stars of Dietz and Watson; The folks who make the food, where they tell the stories of their hard work and gumption, all from the heart.
This professional campaign titled 'Quality above all' was published in United States in April, 2023. It was created for the brand: Dietz & Watson, by ad agency: RTO+P. This Film medium campaign is related to the Food industry and contains 4 media assets. It was submitted about 1 year ago.
Credits
AGENCY Red Tettemer O’Connell + Partners
Co-Chief Creative Officers: Steve Red, Steve O’Connell
Executive Creative Director: Todd Taylor
Group Creative Directors: Ari Garber
Associate Creative Director: Dave Wiest
Copywriter: Roman Manning
Digital Designer: Jess Rosidivito
Developer: Jordan Speed
Account Management: Carla Mote, Susan Fortin Baraczek, Caity Smith, Jackie Brooke, Riley Gilbert
Brand Strategy: Vann Madison
Digital Strategy: Uri Weingarten, Aaron Grando
Producers: Niall Segundo, Joe Mosca
CLIENT Dietz & Watson
Marketing: Lauren Eni Canseco, Devon Diehle, Katie Atchison, Jesse Lieblein
PRODUCTION
Director: Adam Donald
Production Company: Honor Society
Post Production: RTO+P
Editor: Chip Schofield
Original Track, Mix & Record Milkboy
Color Alkemy X
MEDIA Mediahub
