Project T3
Description
BlueOval City, Ford’s all-new mega-campus in West Tennessee, is taking shape and preparing to build Ford’s next-gen electric truck, code named Project T3, in 2025.
A once-in-a-lifetime opportunity to revolutionize America’s truck, Project T3 is short for “Trust The Truck” – a code name that stuck after the development team made it their rallying cry.
Melding 100 years of Ford truck know-how with world-class electric vehicle, software and aerodynamics talent, Project T3 will be a platform for endless innovation and capability, a truck people can trust in the digital age – one that’s fully updatable, constantly improving, and supports towing, hauling, exportable power and endless new innovations owners will want.
This professional campaign titled 'Project T3' was published in United States in March, 2023. It was created for the brand: Ford, . This Film medium campaign is related to the Automotive industry and contains 1 media asset. It was submitted about 1 year ago.
