"Maybe this is just the parade to get you comfortable openly parading." "Join the pride parade June 10th."
"If you’ve ever been curious about parading, this is the parade for you." "Join The Pride Parade June 10th"
"Let your parents know that you parade. But only if you’re ready." " Join The Pride Parade June 10th"
Description
This utterly exuberant Pride Parade “invitation” campaign was created to embrace and reflect the Boston community’s diverse history, culture, and identities and promote community engagement and inclusivity. The tone is a joyful explosion of color, typography, pattern, and collage. The design is meant to emulate the joy of the Pride Parade itself.
This professional campaign titled 'Pride Parade - "The Parade For Paraders"' was published in United States in May, 2023. It was created for the brand: Pride, by ad agency: Connelly Partners. This Design, OOH Outdoor, and Print media campaign contains 3 media assets. It was submitted 11 months ago by Executive Creative Director: Nick Bontaites of Connelly Partners.
Credits
Client: Boston Pride For The People
Agency: Connelly Partners, Boston, USA
Artist & Designer: Kris Andrew Small
Creative Director / Art Director: David Onessimo
Executive Creative Director / Copywriter: Nick Bontaites
Chief Creative Officer: Alyssa Toro
Brand Director: Ashley Campbell
Associate Media Director: Erin Mullaney
Director of Public Relations & Social Media: Alyssa Stevens
Assistant Public Relations & Social Media Manager: Jane Amendolara
BP4TP Communications Advisor: Amy Nishman
BP4TP Communications Chair, Board Member: Jamie Berg
BP4TP Communications Advisor: Matthew Wilder
BP4TP Fundraising Chair: Reina Ysaguirre-Boersma
