Ocean Conservancy has created a print ad campaign of plastic pollution in the place of marine animals to show how trash is replacing marine life.
Description
Insight: People can’t see how much trash is in the ocean.
Big Idea: Trash is replacing marine life.
This student campaign titled 'Plastic Oceans' was published in United States in November, 2022. It was created for the brand: Ocean Conservancy, by ad school: S.I. Newhouse School of Public Communications. This Print medium campaign is related to the Public Interest industry and contains 1 media asset. It was submitted over 1 year ago.
Credits
School: S.I. Newhouse School of Public Communications
Art Director: Ella Fiegener
Copywriter: Ella Fiegener
Instructor: Mel White
