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Activision Crash Bandicoot 4

New Drop

Agency: Battery

Description

The popular rap artist and Crash fan Quavo makes a guest appearance in the “New Drop” trailer in which Crash crashes a sneaker drop at a sneaker store and encounters the rapper. Crash spots Quavo as a genuine fan, with his blinged-out Aku Aku chain, and starts to call out the new powers and features of Crash Bandicoot™ 4 as Quavo responds back with his signature ad-libs.

This professional campaign titled 'New Drop' was published in United States in September, 2020. It was created for the brands: Activision and Crash Bandicoot 4, by ad agency: Battery. This Film medium campaign is related to the Gaming industry and contains 2 media assets. It was submitted over 3 years ago.

Credits

Advertising Agency: Battery, USA
CCO: Philip Khosid
Head of Brand: Mike Parseghian
Executive Creative Director: Scott Brown
Creative Director/Design: Drea Schneider
Creative Director/Writer: Michelle Nam Fischer
Jr. Writer: Ashanna Molokwu
Producer: Tyler Divine
Brand Manager: Liberty Padre
Brand Coordinator: Elijah Patterson
Production Company: Tool of North America
Director: Alex Richanbach
DP: Polly Morgan
Editor: Josh Salzberg
Colorist: Arianna Shining Star
Color: Apache
VFX House: Cosmo Street
SFX House: Phil Barrie

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