ADVERTISING

Issue

Natural is to choose

Agency: WILD Fi

Description

When we are asked about our natural hair color we think of the color we were born with.
But, what about our choices, are they a natural impulse?

We want women to celebrate their natural hair but with their own rules.
That's why we are going to create a manifesto redefining the word "natural".
We are going to tell them that no matter what color they have today, that is their natural color because natural is choosing.

This professional campaign titled 'Natural is to choose' was published in Argentina in November, 2022. It was created for the brand: Issue, by ad agency: WILD Fi. This Print medium campaign is related to the Beauty industry and contains 4 media assets. It was submitted about 1 year ago by Sr Creative Director & Partner: Enzo Mansilla of WILD FI.

Credits

Advertising Agency: WILD FI

ADVERTISING

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