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World Literacy Foundation

Literacy Pen

Agency: MediaMonks

Description

The Literacy Pen is a groundbreaking educational device designed to enable illiterate individuals to start writing and learning to read instantly through an innovative method that combines technology with the essential elements of traditional processes. Users only need to connect the device to any standard pen in the world and speak their desired words into the built-in microphone. The voice dictation technology then accurately transcribes these words onto the digital screen, letter by letter, facilitating direct copying onto paper and enhancing the learning process. With its user-friendly design, the Literacy Pen ensures an effective learning experience by focusing on key aspects of literacy development, such as written and visual repetition. Additionally, its compact size, lightweight, and ergonomic shape make it accessible and comfortable for users of all ages and abilities, further promoting inclusivity in education.

This professional campaign titled 'Literacy Pen' was published in United States in April, 2024. It was created for the brand: World Literacy Foundation, by ad agency: MediaMonks. This Design and Experiential media campaign is related to the Education and Electronic Devices industries and contains 2 media assets. It was submitted 26 days ago by Associate Creative Director: Oscar Gonzales of Media.Monks.

Credits

Advertising Agency: Media.Monks, LA
CCO: Jouke Vuurmans
ECD: Federico Duran
GCD: Tomas Almuna, Cristian Costa
ACD Copy : Luis Alburqueque
ACD Art: Oscar Gonzales
Lead producer: Liz Ch’ng, Servando Alonso
Production Company: Primo
CGI Studio: Believe
Audio Production Company: Vox Haus
Tech Company: Emerge

Itaú Unibanco
Danone

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