Let's Eat Into The Past
Description
We dived deep into ancient Indian scriptures and discovered the texts of the past has clearly mentioned that eating good food is like a culture which must be passed on for generations. It correlates 5 basic elements of the universe with the art of eating good food. Hence, good food habit is not only necessary for nutrition but it also creates a cosmic connection to the great universe. Ancient India’s Vedic tradition of eating integrates the five elements of nature with the five elements of the body. A micro-cosmic representation of a macro-cosmic universe.
This professional campaign titled 'Let's Eat Into The Past' was published in India in May, 2018. It was created for the brands: Nestle India and Times of India, . This Print medium campaign is related to the Food industry and contains 1 media asset. It was submitted over 4 years ago by Senior Copywriter: Preetha Basu of SoS Ideas.
Credits
Advertising Agency: SoS Ideas, Kolkata, India
Art Director: Siddhartha Sankar Ray
Copy Writer: Preetha Basu
Execuite Creative Director: Souvik Misra
Execuite Creative Director: Soubhik Payra