Description
Challenge:
With the Indian team in the finals, the brand wanted to own the world cup
Insight:
What's the one thing we could say to the Indian team and our audience? The
answer - #LeAaoGhar - Bring home the world cup, and bring home the inverter for uninterrupted viewing.
Idea:
We created a video showcasing people's emotions about wanting the cup back after a wait of 8 long years. We amplified the hashtag on social media and tied it back to the brand's promotional offers too
Results:
Impressions: 58MN
Views: 6.2MN
Reach: 14MN
Engagement: 88K+
Conversations: 6.5K+
This professional campaign titled 'Le Aao Ghar | Livguard ' was published in India in June, 2023. It was created for the brand: Livguard, by ad agency: NEM Digital. This Digital and Direct media campaign is related to the Electronic Devices, Electronics, Technology, and Other industries and contains 5 media assets. It was submitted 10 months ago by India's First 'Direct To Fan' Marketing Agency: Nothing Else Matters of NEM Digital .
Credits
Nothing Else Matters
