Chevrolet - Lane Keep Assist Safety Feature - Sheeps
Chevrolet - Lane Keep Assist Safety Feature - Horses
Chevrolet - Lane Keep Assist Safety Feature - Cows
Description
In an effort to highlight the most outstanding features of Chevrolet's new SILVERADO, a vehicle widely used in Bolivia's cattle and agricultural fields, we found a fun analogy to specifically communicate the automatic lane keeping assist function that is also incorporated throughout Chevrolet's premium range.
This professional campaign titled 'Lane Assistance SILVERADO' was published in Bolivia in May, 2024. It was created for the brand: Chevrolet, by ad agency: Consorcio Publicitario. This Print medium campaign is related to the Automotive industry and contains 3 media assets. It was submitted 15 days ago by Creative Director : Mauro Sanjinés of Consorcio Publicitario.
Credits
Advertising Agency: C&P Consorcio Publicitario
Production Company: Chevrolet Bolivia
Creative Director: Mauro Sanjinés, Víctor Mora
Art Director: Mauro Sanjinés
Copywriter: Mauro Sanjinés
Digital Artist: Mauro Sanjinés
