It’s not always a surgical treatment

The fear of bone surgical interferences has widely increased, which resulted in the increase in painkillers intake and lack of Doctors’ visits by the patients, Dr. Eiad Ramzy - Pain Clinic decided to approach this issue with a different perspective, through a digital medium campaign, which addresses the different types of pain and fears the patients may feel and reassures them that most of such cases could be treated without surgery if addressed early enough. Thus, raising awareness and encouraging the patients to visit their doctors and encouraging orthopedists to act correctly.