Description
Rebel Creamery launches the "Feel Better Ice Cream'' advertising campaign with a silver lining look at some of life’s saddest moments – hey, you can still have a pint of ice cream with only one gram of sugar. Agency-of-record TDA Boulder is behind the work which marks Rebel’s first, major, multi-channel brand awareness campaign.
At the centerpiece of the campaign is the comical :30 broadcast spot Bunny, a hyper-satirical take on a sad, poignant moment -- setting a wild pet free, back to their habitat -- which unfortunately, as life in the wild often portends, doesn’t end well.
This professional campaign titled 'Feel Better Ice Cream' was published in United States in May, 2023. It was created for the brand: Rebel Creamery, by ad agency: TDA_Boulder. This Integrated medium campaign is related to the Confectionery, Snacks industry and contains 1 media asset. It was submitted 12 months ago.
Credits
Client: Rebel Creamery
Campaign Title: Feel Better Ice Cream
Agency: TDA Boulder
Agency Location: Boulder, CO
ECD, Partner: Jonathan Schoenberg
Creative Director, Partner: Jeremy Seibold
ACD: Mia Nogueira
Copywriter: Kyle Rathod
Executive Producer: Dennis Di Salvo
Production Company: Art Class
Director: Ryan Ebner
Exec. Producer: Rebecca Niles
Producer: Mike Montenegro
Exec. Post Producer: Brian Keegan
Post Producer: Jonlyn Williams
Editor: James Lee
Colorist: Taylre Jones
Audio Engineer: Julian
Music: Asche & Spencer
