Description
The legendary Montreal cinema that features adult films and organizes erotic evenings, closed its doors at the start of the pandemic. To celebrate its reopening and extend a warm welcome to all patrons, we created a series of prints that play on the double meaning of the word COME. Passerby are invited to come not only to the cinema, but also once inside.
This professional campaign titled 'Come' was published in Canada in August, 2020. It was created for the brand: Cinéma l'Amour, by ad agency: Publicis. This OOH Outdoor medium campaign is related to the Recreation, Leisure industry and contains 1 media asset. It was submitted over 3 years ago by Associate Creative Director: Mélissa Charland of Publicis Montreal.
Credits
Advertising Agency: Publicis Montréal, Montreal, Canada
Copywriting: Sébastien Tougas, Bryn Gallagher
Creative Direction, Art Direction: Mélissa Charland
VP, Head Of Creative Product: Sann Sava
Account: Catherine Binette, Elizabeth Grenier
Studio: Christian Milot, Jennifer Appel
