Case Film
Description
A great response from the Croatian confectionery manufacturer Kraš to the publics skepticism after it was taken over by a company in the meat industry. A move that turned loyal users into brand ambassadors, producing and giving them what they were looking for: Chocolate with čvarci!
This professional campaign titled 'Chocolate With Pork – You Asked For It!' was published in Croatia in April, 2022. It was created for the brand: Kraš, by ad agency: Studio Sonda. This Digital medium campaign is related to the Confectionery, Snacks industry and contains 5 media assets. It was submitted about 1 year ago.
Credits
Creative Agency: Studio Sonda, Vižinada, Croatia
Partners: Real grupa, Val grupa komunikacije
Creative directors, designers, copywriters: Jelena Fiškuš & Sean Poropat, Studio Sonda
Designer: Aleksandar Živanov, Studio Sonda
Designer: Martina Ukić, Studio Sonda
Account Director: Mladen Gvozden, Studio Sonda
Copywriter: Viktor Slavić, Studio Sonda
Idea Co-creator: Nevena Pivac, Kraš
Idea Co-creator: Marina Knežević, Kraš
Idea Co-creator: Nikša Farac, Kraš
Idea Co-creator: Ivana Čuvalo, Kraš
Idea Co-creator: Paulina Jurić, Kraš
