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21GRAMS

CareNNect- Connect for Care

Description

The elevated levels of work induces stress can lead to Caregiver burnout. Venting out how you feel can help in reducing the stress levels but most of the times caregivers don't get the time to visit a therapist.
The idea here is to give Caregivers a Care-buddy, a therapist whom they can talk to anytime, anywhere. Introducing CareNNect App, where they can get a therapist as their Care-buddy who visits them when they are on duty. The Caregivers do not need to take out extra time from their schedules to make an appointment.

This student campaign titled 'CareNNect- Connect for Care' was published in India in June, 2022. It was created for the brand: 21GRAMS, . This Design, Digital, and Experiential media campaign is related to the Electronics, Technology, Health, and Public Interest industries and contains 6 media assets. It was submitted almost 2 years ago by Art Direction, Creative Visualiser, Illustrator: Janki Shah.

Credits

Art Director: Janki Shah
Copywriter: Janki Shah

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