Description
Imagine a tire that can effortlessly travel through the four seasons, adapting to changing weather conditions and ensuring exceptional performance year-round.
In this 3D film, we've explored the versatility of this tire, which travels seamlessly through the seasons, providing safety, comfort, and superior performance.
Spring: Agility and Control.
As spring emerges, the air fills with promises and a sense of renewal.
Summer: Comfort and Heat Resistance.
When summer reaches its peak, intense heat puts tires to the test.
Autumn: Reliable Grip and Safety in Variable Conditions.
Autumn brings with it an unpredictable mix of weather conditions, with roads covered in wet leaves and sudden rains.
Winter: Absolute Control on Icy and Snowy Roads.
Winter can present the most extreme driving conditions, but the tire is ready to face any challenge.
This professional campaign titled 'AllSeasonContact 2' was published in Italy in November, 2023. It was created for the brand: Continental, by ad agency: Lab81. This Digital and Film media campaign is related to the Automotive industry and contains 1 media asset. It was submitted 6 months ago by Creative Director: Valentino Bedini of Lab81.
Credits
AGENCY
Ofg Adv
PRODUCTION
Lab81
DIRECTOR
Valentino Bedini
3D
Francesco Pierpaoli
POST-PRODUCTION
Lab81
CREATIVE DIRECTOR
Fabio Maurizio Anzani
COPYWRITER
Emanuele Aquilio
ART DIRECTOR
Gianluca Medaglia
ACCOUNT
Rossella Passari
SOUND
Matteo Schiaroli
