Description
Conceptualised, written and produced by Cellar Door Productions, an NCR based video production house, this film was created for an Indian-made health supplement brand, Knockout from the house of Absolute Nutrition.
The thought behind this creative piece was to capture the resilience, strong will and passion of people who constantly aim at becoming better versions of themselves irrespective of their caste, culture, religion, gender, age, place of birth, financial status, social situations and other factors. The film is also a reminder for people to follow their heart and dare to make their own reality.
Knockout celebrates this spirit and strongly believes that #TujheBusTuChahiye to make it all happen.
This professional campaign titled 'All you need is You' was published in India in January, 2023. It was created for the brand: Knockout, by ad agency: Cellar Door Productions. This Content, Digital, and Film media campaign is related to the Fitness, Health, and Other industries and contains 2 media assets. It was submitted 12 months ago by Creative Producer: Shubhangi Sharma of Cellar Door Productions.
Credits
Brand: Knockout by Absolute Nutrition
Production Company: Cellar Door Productions
Director: Rishav Rastogi
Producer: Sourav Bangotra
Writer: Shubhangi Sharma
DOP: Prabhdeep Singh
Edit & Grade: Don Bach
Music: Aniruddh Singh
DA: Ansh Sethi
Second Unit Camera: Arzit Siddhu & Shubham Prajapati
Casting: Pradeep Sidana
Art Director: Parth Tyagi
Line Production: Shanoo Sheikh (Black Panther Productions), Hamza Chaudhary, Tanmay Das
Location Managers: Chirag Adlakha, Aaju Narwat, Ankit Chaudhary, Nikky Narwat, Dipanshu Bedi
Gaffer: Sonu
Camera Equipment: Ekta Vision
Lighting & Grip: TrueLight
Location Courtesy: BotFit Academy (Vimal Makkar), Crashpad (Jamyang Tenzing)
Client Team: Nitin Singh, Karan Chhabra
Athletes:
Anuj Kumar Talyan - Mr. World 2019, 2022
Hemant Kumar - Bodyweight Master Coach
Sagar Singh Narwat - WBC Super Welter Asia Continental Winner
Shivpreet Pannu - Asian Youth Rock Climbing Champion
