2-in-1 solution for cleaning dog poop

Poopail is the world’s only 2-in-1 solution for cleaning dog poop. You don’t have to bend over to scoop the mess and it can be stored in a bag for up to a week. It guards you against unpleasant smells, and back pain, and saves you tons of trips to the trash bin.

Milenium5 came up with a video concept that combined storytelling and product explanation — 2-in-1. The story is told from the point of view of two 2D animated flies who hunt for a dog’s poop in a country house backyard. But before they can pounce on their meal, the dog’s mess is scooped, and the flies end up with nothing. The technical explanation of how the Poopail works were modeled and animated in 3D.

The video was a part of the Poopail Kickstarter crowdfunding campaign that raised $460,000 – 90 times the campaign’s goal.

Milenium5 is a full-service video production house. We make 2D, 3D, and live-action ads and promos that help businesses build their visual identity and communicate effectively with their customers.